By JKNewsMedia
CUSTOMERS OF Fidelity Bank Plc will have three more months to benefit from the bank’s flagship savings campaign as the financial institution announced an extension of the Get Alert in Millions (GAIM) Season 6 promo.
The initiative, which was originally scheduled to end in August 2025, will now run until 30 November 2025, with the total cash rewards raised from ₦159 million to a record ₦189 million.
The bank explained that the extension followed overwhelming feedback from customers and prospects who requested more time to participate.
Launched in November 2024 with regulatory approval, GAIM Season 6 was designed to run for nine months. Fidelity Bank noted that it has now been extended with full management and regulatory consent.
Osita Ede, Divisional Head, Product Development at Fidelity Bank Plc, said the decision reflected the wishes of the bank’s customers.
“Our decision to extend the GAIM 6 campaign is borne out of the feedback we received from our customers and prospects.
“They asked for more opportunities to benefit from the promo, and we listened. With management and regulatory consent, we’re thrilled to keep the excitement going for another three months,” Ede explained while addressing journalists.
As part of the ongoing campaign, the bank recently rewarded 20 customers nationwide, each receiving N1 million.
The beneficiaries were selected during the 7th and 8th monthly electronic draws.
Fidelity Bank confirmed that the draws were supervised by the Federal Competition and Consumer Protection Commission (FCCPC) and other relevant regulatory bodies to ensure transparency and fairness.
Welcoming the winners, Ede commended their loyalty and encouraged them to utilise their rewards wisely. “We are delighted to welcome our newest beneficiaries and commend their loyalty.
A million Naira is a life-changing amount, and we encourage them to make the most of it.
One standout feature of GAIM is our financial advisory support at the Fidelity SME Hub, designed to help recipients grow their rewards,” he added.
The bank highlighted that over ₦30 million remains to be won in the upcoming monthly draws.
In addition to the regular N1 million prizes, N2 million, N5 million, and N10 million have been set aside for the second runner-up, first runner-up, and grand prize recipient respectively in the final draw.
Fidelity Bank urged Nigerians to open and fund their Fidelity Savings Accounts for a chance to be selected.
Through GAIM Season 6, the bank reaffirmed its mission to promote financial empowerment, reward customer loyalty, and entrench a culture of savings across Nigeria.
Fidelity Bank stated that the campaign demonstrates its commitment to helping individuals grow, enabling businesses to thrive, and empowering economies to prosper.
Ranked among Nigeria’s leading commercial banks, Fidelity Bank Plc serves more than 9.1 million customers through a network of 255 business offices in Nigeria, its digital platforms, and its United Kingdom (UK) subsidiary, FidBank UK Limited.
The bank continues to be recognised both locally and internationally for excellence.
Among its most recent accolades are the: 2024 Excellence in Digital Transformation & MSME Banking Award from BusinessDay Banks and Financial Institutions (BAFI) Awards, the 2024 Most Innovative Mobile Banking Application award for its Fidelity Mobile App by Global Business Outlook, and the 2024 Most Innovative Investment Banking Service Provider award by Global Brands Magazine. Fidelity Bank was also named Best Bank for SMEs in Nigeria by the Euromoney Awards for Excellence and Export Financing Bank of the Year by the BAFI Awards.
The bank affirmed that the extension of GAIM Season 6, coupled with the increased prize pool, further demonstrated its resolve to provide customers with opportunities that combine financial benefits with long-term economic empowerment.
